Foodpreneur with Chelsea Ford
Imagine a consumer packaged goods (CPG) industry where both small and large players coexist on a level playing field, consumers have choice, there’s integrity in what they’re buying and they experience innovative, sustainable products.
In this weekly podcast, hosted by founder, award-winning coach, consultant & small business advocate, Chelsea Ford, you'll hear interviews with incredible founders and hard-to-reach industry specialists as well as practical and actionable content that directly supports your CPG business to grow, become more profitable and thrive.
Learn more at www.chelseaford.com .
Podcasting since 2022 • 149 episodes
Foodpreneur with Chelsea Ford
Latest Episodes
#149 How to Avoid Being Delisted (Explained by an Actual Retailer)
You're on shelf. Now what?In this episode of Foodpreneur with Chelsea Ford, I chat with Sonia Martinez, a retail expert from AUR Foodworks who works with both retailers and brands to improve in-store ranging, product positioning, and mer...
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Season 15
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Episode 149
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1:03:02
#148 Marketing System for Food Brands: Clear, Consistent, Low Maintenance
Your product is great. People love it. But you're still struggling to sell it.Sound familiar?In episode 148 of the Foodpreneur with Chelsea Ford podcast, I chat with Jayne Gallagher, CEO and co-founder of Honey & Fox, a market...
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Season 15
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Episode 148
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57:23
#147 Sales Is the Lifeblood: Bootstrapping a Beverage Brand
How do you build a beverage brand when the margins are slim and you have no outside funding and growth depends on you?You make sales your North Star. Every single day.In this episode of Foodpreneur with Chelsea Ford, I chat with O...
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Season 15
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Episode 147
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56:43
#146 How to Make Your Packaging Sell When You're Not There
Your product is great but is your packaging selling it when you're not there? Packaging is your silent salesperson so you need to make it work.In this episode of Foodpreneur with Chelsea Ford, I chat with Gwen Blake, founding director of...
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Season 15
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Episode 146
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43:11
#145 Collabs, Community Building & Why It's a Crime to Be Boring. Six-Eyed Scorpion's Brand Playbook.
You've got a great product. You're posting on social media. But are you actually building a community - or just racking up likes?In this episode of Foodpreneur with Chelsea Ford, I chat with Sandra and Jordana from Six-Eyed Scorpion, the...
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Season 15
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Episode 145
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53:14