Foodpreneur with Chelsea Ford
Imagine a food, drink & pet food packaged goods industry where both small and large players coexist on a level playing field, consumers have choice, there’s integrity in what they’re buying and they experience innovative, sustainable products.
In this weekly podcast, hosted by founder, award-winning coach, consultant & CPG advocate, Chelsea Ford, you'll hear interviews with incredible founders and hard-to-reach industry specialists as well as practical and actionable content that directly supports your food, drink & pet food CPG business to grow, become more profitable and thrive.
Learn more at www.chelseaford.com .
Foodpreneur with Chelsea Ford
#106 Supply Chain By Design: How to Get Stock to Stores.
Are you scaling your food, drink or pet treat brand and have taken time to think about how to get stocked into all the stores you’ve successfully landed? What about how much it’s costing you to store inventory rather than landing it on the retail shelf? Or how much each carton is costing you to deliver so you can work out what your precise CLOGS are?
You quite possibly haven’t!!!
Supply chain is not the first thing Foodpreneurs think about as they’re making amazing products. Well… that is until they’re scaling and got to get product into many, many different locations and make sure there’s enough to fulfil orders but not too much that it ties up cash. These and other supply chain by design processes are the expertise of my guests in this episode, Cameron Aboud and Joost Bekker from sc3sixty logistics management. They’re the supply chain masterminds behind the global expansion of the hangover-busting dream team that created Bae Juice, and countless other brands!
If you want to get stock to stores without it costing a tonne of money, listen to what Cameron and Joost have to say about:
🚚 The exact steps of a well functioning supply chain including what’s the ideal storage, transport and inventory planning solution.
🚚 Calculating the cost per carton.
🚚 Avoiding all your stock being tied up in a warehouse going out of date rather than on shelf making money.
🚚 What supply chain acronyms like DIFOT, 3PL, 4PL, 5PL, FTL, LCL, POD + more mean, so you can talk with your provider like a supply chain superstar.
LINKS & RESOURCES:
- Foodpreneurs Festival - Your Year’s Worth of Sales & Promotion Opportunities All in One Day!
- Tickets to Foodpreneurs Festival
- Your Free Pitch Plan (new updated version!)
- Become A Festival Insider
- Drink Bae Juice website
- sc3sixty LinkedIn page
- sc3sixty website
Foodpreneur with Chelsea Ford is brought to you by Chelsea Ford Co., helping you land more accounts, get your product into more consumers’ hands, and put more money in your pocket.
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